While visiting the LEGO® Imagination Center in Orlando’s Downtown Disney recently, I was struck first by the near universal joy on the faces of the customers (ages 3 to 93?). Next, I was amazed at the sheer volume of playsets and pieces. Finally, as I put a few blocks and accessories together (hey, I am, after all, squarely in that 3 to 93 bracket), I was impressed by the toy blocks’ consistent quality and solid fit. Piece after piece, construction after construction, they connected easily, but firmly. This attention to detail and quality reminded me of University Loft and our commitment to building college student furniture of superior fit and finish.
Case in point: Like the plastic used in those toy blocks, University Loft furniture uses heavy duty material to withstand continuous use. In our case, we use solid wood, a type of Environmentally Farmed Timber that has been proven stronger than Northern Red Oak. When it’s time to put the pieces together, we construct University Loft furniture for student housing following the highest furniture construction standards. We craft our dorm room furniture with care — in America — using quality furniture construction methods like mortise and tenon joints in ULoft student seating, and English dovetail joints and corner blocks in ULoft student desk drawers. Above all, we make sure that University Loft student furniture is built to withstand the rigors of daily student life.
Yes, University Loft takes building furniture for student housing seriously. But like those toy blocks, we strive for overall customer joy! We accomplish that partly through our diverse student furniture product lines, but also through our commitment to quality craftsmanship and superior fit and finish. It might not be child’s play, but with our modular student furniture, University Loft does put a lot of smiles on young faces!
Bob
The ULoft Blog Team
About University Loft Company and our solid wood modular residence life furniture:
Since 1984, when James Jannetides built a loft configuration for his own dorm room at Southern Illinois University, hundreds of thousands of college students have enjoyed better campus living thanks to University Loft furniture. Today, University Loft serves more than 1,200 colleges, universities and related student housing partners. As Jannetides’ says: “We are always learning, always innovating, and always improving … our environment, our products, and our service. We are University Loft Company.”